Author Archives: Darcia Armstrong

About Darcia Armstrong

Darcia Armstrong is a marketing communications and digital marketing professional with an entrepreneurial spirit and a head for real estate. Darcia brings more than a decade’s worth of progressive experience managing marketing initiatives to Morris Real Estate Marketing Group as Sr. Marketing Manager.

Millennials are Changing the Housing Market

Over the last couple of weeks, we’ve turned our attention towards Millennial home buyers. First, we talked about the National Association of Realtors® partnering with Modern Family. Next, we offered up our top 5 tips for real estate marketing to

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Top 5 Tips for Real Estate Marketing to Millennials

Millennials are a tricky bunch to connect with, aren’t they? They’re described as both fickle and fiercely brand loyal. They are accused of having minimal attention spans yet an impressive laser focus when it comes to their passions. Marketers cannot

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NAR Tackles Real Estate Marketing to Millennials

Let’s face it: Connecting with Millennials can be a challenge. Of course, if you’re a billionaire tycoon in Australia, you might believe that they are not worth your effort because Millennials are more interested in avocados than home buying. The

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